Marketing
The distribution of goods and services is one of the fastest growing business fields in the nation. It is especially appropriate for alert, vigorous individuals who are capable of bringing new ideas and talents to a dynamic and diversified business establishment. Career possibilities include employment as a marketing trainee, marketing research assistant, advertising assistant, customer relations representative, or sales representative.
Can students who major in Marketing transfer to a four-year college or university?
Many colleges and universities will apply the courses taken toward a bachelor's degree. Students should meet with an academic advisor for appropriate planning.
What will students learn by studying Marketing?
They acquire a firm base of knowledge of business law and mathematics, accounting, computer applications, and economics. Students also study courses in general education and specific courses in marketing. Note: Not all MKT courses are offered every semester both day and evening. Students should call the Department Chair at (732) 906-2594 to discuss course offerings for future semesters.
Are there any requirements that must be satisfied before taking courses in the major?
Algebra I is a prerequisite for all majors. Algebra I competency must be verified with a passing score on the College's placement test.
How long will it take to complete this degree?
Students who do not need developmental coursework can complete the degree in two years. They can shorten the amount of time by taking courses in the summer and winter sessions.
Questions?
Contact Professor Nancy Bailey, Department Chair, at (732) 906-2594 or bam@middlesexcc.edu.
MARKETING
Associate in Applied Science (A.A.S) Degree - MKT.AAS
Below are required courses and recommended course groupings and sequences for program completion. Courses may have prerequisites and corequisite requirements. Check course descriptions for details. |
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| Courses | | Credits | Requisites/Comments | | Semester I | | | | | ACC 101 | FINANCIAL ACCOUNTING | 4 | | | BUS 101 | BUSINESS ORGANIZATION AND MANAGEMENT | 3 | | | ___ ___ | MATHEMATICS REQUIREMENT | 3-4 | BUS 115, Mathematics of Finance recommended. Students with the appropriate academic prerequisites, in consultation with their Academic Advisor, should elect the appropriate Mathematics course. MAT courses with the designation GE fulfill the General Education Elective. | | BUS 107 | COMPUTER APPLICATIONS FOR BUSINESS | 3 | | | ENG 121 | ENGLISH COMPOSITION I | 3 | A passing score on the writing portion of the College's Placement Test or a grade of 'C' or better in ENG 010; completion of RDG 009 with a 'C' or better or a score on the reading portion of the College's Placement Test that exempts the students from RDG 009. | | Semester II | | | | | ACC 102 | MANAGERIAL ACCOUNTING | 4 | ACC 101 | | BUS 201 | BUSINESS LAW I | 3 | | ENG 122
or
ENG 125 | ENGLISH COMPOSITION II
ENGLISH COMPOSITION II: WRITING ABOUT LITERATURE | 3 | A grade of 'C' or better in ENG 121 and a passing score on the reading portion of the College's Placement Test or a grade of 'C' or better in ENG 121 and a grade of 'C' or better in RDG 011. | | MKT 201 | MARKETING I | 3 | BUS 101 | | SPE 121 | FUNDAMENTALS OF PUBLIC SPEAKING
GENERAL EDUCATION HUMANITIES
(GE HUM) | 3 | | | Semester III | | | | | ___ ___ | RECOMMENDED BUSINESS ELECTIVE:
MKT 209 - MARKETING FIELD EXPERIENCE
or
BUS 202 - BUSINESS LAW II | 3 |
MKT 201
or
BUS 201
| | ECO 201 | PRINCIPLES OF ECONOMICS I
GENERAL EDUCATION SOCIAL SCIENCE ELECTIVE (GE SS) | 3 | A passing score on the algebra portionof the College's Placement Test or MAT 013. | | MKT 202 | MARKETING II | 3 | MKT 201 | | MKT 203 | PRINCIPLES OF ADVERTISING | 3 | BUS 101 | | ___ ___ | PHYSICAL / HEALTH EDUCATION | 1-3 | | | Semester IV | | | | | ECO 202 | PRINCIPLES OF ECONOMICS II
GENERAL EDUCATION SOCIAL SCIENCE ELECTIVE (GE SS) | 3 | ECO 201 or permission of Department Chair | | MKT 143 | SALESMANSHIP | 3 | | | MKT 206 | MARKETING MANAGEMENT SEMINAR | 3 | Prerequisite: MKT 202
Co-req: ACC 102, BUS 201, ECO 201, ENG 122 or 125, MKT 203 | | ___ ___ | GENERAL EDUCATION SCIENCE ELECTIVE (GE SCI) | 3-4 | Students may elect courses with a code of BIO, CHM, ENV, PHY or SCI for which they have the appropriate academic preparation. | | ___ ___ | GENERAL EDUCATION HUMANITIES
(GE HUM) | 3 | | | Total Credits: | 60-64 | |
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NOTE: Not all major courses are offered every semester both day and evening. Please call the Department Chair at 732.906.2594 to discuss course offerings for future semesters.
