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BUS 101
Business Organization and Management
Credits: 3
BUS 210
Introduction to Event Planning
Credits: 3
The planning, supervision, control and performance of activities involved in the production of goods and services. The problems of human relations and labor-management and the functions of human resources, marketing, purchasing, production and finance are explored from the standpoint of effectively carrying on business that relates positively to the society of which it is a part. Prerequisite(s): BUS 101 or SBM 120 or HRI 101
This course introduces the special skills required for the planning of Meetings, Expositions, Events, and Conventions, which are normally expensive and often one-time occasions. Students will learn how to design,plan, market and stage an event; including dealing with staffing problems, ensuring the safety of all involved as well as legal compliance, risk management, financial control and evaluation of the event.
BUS 213
Law for Event Planning Management
Credits: 3
BUS 240
Business Communication
Credits: 3
This course is designed for students in event planning. As professionals making decisions everyday based on their own interpretation of the law, they have a great need to understand how they can act in ways to ensure that they are managing legally in the industry, the basic foundations and principles of the laws affecting the industry,as well as guidelines and techniques that show students how to implement preventive management and apply practical legal awareness to their actions. The course will focus on oral and written communication theory and practice appropriate for a variety of business situations. Students will generate and examine routine and special business correspondence, strategic electronic communication, and informational and analytical business reports: conduct business research; refine team-oriented skills: and design/deliver oral presentations. The following concepts will be emphasized: the nature of audience; business communication forms/formats: tone, style, and diction; purpose; clarity and complexity; and other relevant rhetorical issues. This course is cross-listed in the English and Business departments. Students may not earn credit for both BUS 240 and ENG 240.
ECO 201
Principles of Economics I
Credits: 3
ECO 202
Principles of Economics II
Credits: 3
Prerequisite(s): A passing score on the algebra portion on the College's Placement Test or MAT 013
Introduces the foundations of economic analysis and explores the problems of macroeconomics, including national income, equilibrium analysis, and fiscal and monetary policy. The public sector of the national economy is also stressed.
Prerequisite(s): ECO 201 or permission of Department Chair
Microeconomics: includes such topics as the price system, allocation of resources, distribution of income and the prospects for economic change. International trade is also studied.
FMR 201
Fashion Merchandise Information
Credits: 4
FMR 202
Retail Buying and Merchandising
Credits: 3
Corequisite(s): BUS 101
The fashion and technical characteristics of various textiles and how students can use this information in developing a good sales presentation.
The latest techniques employed in the merchandising division of a store. The functions of the buyer and buyer's problems are analyzed and discussed. The analysis and determination of consumer demand, when and how much to buy, sources of supply, formulation and merchandise plans for profit, and planning and control of stock.
FMR 204
Retail Management
Credits: 3
FMR 206
Store Field Experience II
Credits: 3
Prerequisite(s): BUS 101, RET 201, RET 202, RET 205, RET 207, MKT 143, and 201.
Corequisite(s): RET 206

The management principles and practices used in stores with emphasis on organization, operations, and customer relations.
Prerequisite(s): Senior status in Fashion Merchandising and Retail Management or permission of Department Chairperson.
A cooperative work experience program employing students in retail positions to gain practical experience necessary for success in retailing. Supervision of this departmentally approved position is provided by the College through on-the-job visits and individual progress review sessions. Students are required to establish learning objectives related to their positions in order to effect the attainment of specific job competencies. Students attend a weekly, one-hour seminar on campus and work a minimum of 180 hours a semester. Students must register with the Department of Cooperative Education.
FMR 207
Retail Advertising, Sales Promotion, and Display
Credits: 3
 
Techniques of advertising, sales promotion, and display to promote sales. Topics include policies and procedures used in planning and preparing advertisements, evaluation and selection of media, planning and coordinating advertising, sales promotion, and display.  
MGT 200
Principles of Supervision
Credits: 3
MGT 205
Principles of Labor Relations
Credits: 3
Supervisory practices and principles with maximum opportunities for practical involvement in applying theory to real-life situations. Emphasizes first-and middle-level supervisory positions. Stresses the aspects of job leadership and effective human relations. Includes procedures for dealing with interpersonal relationships among and between employees and management, quality circles, quality of work life, conflict management, cost benefit analysis, organization development, time management and stress management. Recommended for persons employed in or seeking entry-level employment in supervisory positions in business, industry or public service. Prerequisite(s): BUS 101 or MGT 220
A survey course that evaluates union growth and structure. A study of the nature of the labor market, collective bargaining, labor legislation, wages, employment, and productivity. An analysis of policies and techniques of employers, wage earners, and government in trying to find solutions to the labor problems in American society.
MGT 208
Management Field Experience
Credits: 3
MGT 210
Concepts of Business Management
Credits: 3
Prerequisite(s): MGT 210
A cooperative work experience program employing students in a management position in order to gain some practical experience necessary for success in management. Supervision of this departmentally approved position is provided by the College through on-the-job visits and individual progress review sessions. Students are required to describe their objectives and attain specific job skills. Students attend a biweekly, two hour seminar on campus and work a minimum of 180 hours a semester. Individuals must be recommended by the faculty of the department and register with the Department of Cooperative Education.
Prerequisite(s): BUS 101
Theories, techniques, and insights from the behavioral sciences of the major areas of management including planning, organizing, directing, controlling and administration. Concepts relating to all levels of management are studied.
MGT 214
Operations Management
Credits: 3
MGT 216
Seminar in Management Experiences
Credits: 3
Prerequisite(s): MGT 210
The development of an awareness of the tools a user/manager utilizes in the design modification and implementation of a manual or automated system. Students select a particular technique, apply it to a system, and develop cost justification for implementation of the technique. A combination of lecture and workshop oriented sessions are used in developing the various management techniques. The various tools and management techniques for evaluating the operations functions of a business are examined.
Prerequisite(s): ACC 102, ECO 202, ENG 122, MGT 205, MGT 210, MGT 220
An interdisciplinary course which integrates and synthesizes concepts and information from preceding management courses. Emphasis is on establishing an environment to employ previously learned material, with opportunity to practice decision-making and control techniques based on this material. Case studies are employed and supplemented with simulation techniques. Emphasis is given to subordinate-supervisor interaction, with students participating individually and in teams.
MGT 220
Human Resources Management
Credits: 3
An analysis of the principles of organization for effective human resources management. Selection of personnel, delegation of responsibilities, the psychology of motivating and directing people, dealing with unions and other organized groups, training and maintaining morale.
MKT 143
Salesmanship
Credits: 3
MKT 201
Marketing I
Credits: 3
The fundamentals of selling with particular stress on preparation, approach, demonstration, overcoming objections, and closing sales. Developed through discussions and participation in sales situations. Prerequisite(s): BUS 101
An overview of the field of marketing and the marketing concept. Students develop an understanding of the growing importance of the consumer, differences between industrial and consumer marketing, the impact of government and environment on marketing, and the basic marketing functions of product planning, marketing channels, physical distribution, promotion, pricing, and marketing research.
MKT 202
Marketing II
Credits: 3
MKT 203
Principles of Advertising
Credits: 3
Prerequisite(s): MKT 201
An advanced and interdisciplinary analysis of marketing planning, using the concept of strategic management, through the case history approach.
Prerequisite(s): BUS 101
The principles of advertising and the role of advertising in the field of business. The course traces advertising through its various steps from the initial need to its implementation in the marketplace.
MKT 206
Marketing Management SeminarI
Credits: 3
MKT 209
Marketing Field Experience
Credits: 3
Prerequisite(s): ACC 102, BUS 201, ECO 201, ENG 122, MKT 202, MKT 203
Students integrate their knowledge of the major areas of marketing and management and test their theoretical concepts through marketing planning projects. Students' analyses of the class projects are directed at the managerial level.
Prerequisite(s): MKT 201
A cooperative work experience program employing students in a marketing position in order to gain practical experience necessary for success in marketing. Supervision of this departmentally approved position is provided by the college through on-the-job visits and individual progress review sessions. Students are required to describe their objectives and attain specific job skills. Students attend a weekly, one-hour seminar on campus and work a minimum of 180 hours a semester. MKT 209 Marketing Field Experience is offered as an alternative to BUS 202. Students must register with the Department of Cooperative Education.
SBM 110
Accounting for Small Business
Credits: 4
SBM 120
Small Business Management
Credits: 3
Focuses on accounting as applied in the small business setting. Emphasizes small business record keeping from basic journalizing to year end closing and financial statement preparation. Use of computerized general ledger and other software will be employed to accomplish the above mentioned tasks. Also covers managerial issues and demonstrates use of basic analytical tools for problem solving at the small business level. Introduces the student to the principles of small business management and the functions of planning, organizing, directing, controlling, financing and staffing a small business enterprise.
SBM 130
Marketing and Sales for Small Business
Credits: 3
SBM 210
Advertising and Promotion for Small Business
Credits: 3
For the small business owners/entrepreneurs looking to improve their marketing skills in today's domestic, global and international business environments. Through a case study format with additional emphasis on other relevant functional areas of business, the student will come to fully understand all activities and processes involved in the flow of goods, services, ideas and events from producer and/or manufacturer to consumers. Through this type of analysis the small business owner/entrepreneur will be able to incorporate a systems approach, to fully understand the marketing and sales conditions being affected and to analyze the problems as well as the strategies used in solving these problems. Techniques of advertising and sales promotion to increase sales. Topics include: policies and procedures used in planning and preparing advertisements, evaluation and selection of media, planning and coordinating advertising, sales promotion and facility layout for small business.
SBM 220
Leadership and Supervision
Credits: 3
SBM 230
Risk and Financial Management
Credits: 3
Learn about leadership and supervision in modern organizations. Introduces a variety of behavioral and managerial leadership theories and research findings such as the Ohio Studies, participative leadership. Case studies, experimental exercises and the media are used to stimulate classroom discussion. Introduces the fundamental principles of risk and financial management. Content focuses on insurance, consumer and trade credit, budgeting, banking, investing, loans and other financial considerations facing owners of small business.
SBM 240
Cooperative Education/Internship in Small Business
Credits: 3
SBM 250
Seminar in Entrepreneurial Studies
Credits: 3
Prerequisite(s): Senior status in Small Business Management curricula or written permission of Department Chair
Integration of classroom study with specific planned periods of learning through work experience. Co-op or internship based. The course utilizes a seminar approach with performance-based human relations activities and individual student objectives that are job related and employer evaluated.
Prerequisite(s): BUS 101, SBM 110, SBM 120, SBM 130, SBM 210 or permission of Department Chair
Enhances the working knowledge required to manage a small business, considering both domestic and global implications. Learn the differences between business ownership and entrepreneurship. Emphasizes the real world financing of entrpreneurship, mergers and acquisitions as they apply to current business practices. Students will go beyond the rudiments of (discovering a good business concept) to analyzing and developing a comprehensive plan to test the profitability potential of the venture. Using the business plan approach, students will conduct the research and investigation required to determine the viability of starting, buying or selling an existing business. Case studies will include in-depth financial analyses of successful businesses.

 

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